Ethics and journalism

There’s an article in the Financial Post today titled, “Arctic sea ice back to 1989 levels, now exceeds previous decade“. The author is Lawrence Solomon and he goes on to say that arctic sea ice is higher today than on April 14th, 2013. He ends his article with, “The only evident trend in the ice, as in the weather, is variability”. How accurate is this report?

I went to to plot the data for myself. The data comes from the National Snow & Ice Data Center which gets information from the satellite imagery which began in 1979.

If I graph the Arctic sea ice index on the y-axis (See NSIDC for definition) using April 1989 as my starting point, here’s the result:


Yes, I can see that the starting point is lower than the ending point, thereby making truthful the statement that there is more sea ice in April 2013 than in the same month in 1989, but is this a misrepresentation of the facts? I also took the liberty of graphing the amount of sea ice since records began. My graph includes the trend, which is clearly downwards. The blue line represents the trend from the date Lawrence Solomon has chosen which is also downwards.


If we draw a line directly (purple line in the graph below) from the two dates he has chosen, it becomes obvious that those dates have been specifically selected to support a biased point of view and are not an accurate reflection of the truth which is that Arctic sea ice is declining over time.


Is it ethical to do this? The International Federation of Journalists provides a declaration of principles online and right at the top is: “respect for truth and for the right of the public to truth is the first duty of the journalist”.

Put your hands up if you think Lawrence Solomon and the Financial Post have acted unethically in this example? My hand is in the air.